Pay per click is one of the recent dimensions in the field of marketing. It is a powerful tool to outsource and delegate to a specialist. This is a dynamic field which is moving fast and needs regular up gradation with changing technologies and fluctuating marketing environment.

Choosing the best content distribution platform is a tricky activity for execution. The reason behind this is the fact that every organization has its specific content marketing goals. Every organization has different target group and decision makers to make a choice of platform.

An online business is the quickest way to sell your products to a greater audience globally. A local store gives you access to only a handful of people in your locality.If you are lucky and get immense popularity, they can get some more customers from different parts of the city.

Do want an online presence? Yes, we assume that most of us would want to be online for professional or personal reasons. Today, we have access to a number of online platforms like social media sites, e-commerce platforms and knowledge sharing portals. Along with this, there are millions of business networking sites and advertising platforms. Astonished! The web is a world of opportunities for us only if we know how to use it properly. In this write up, we talk about the 5 most feasible ways to increase your online presence.

Mobile Applications do not need a formal introduction. Modern mobile communication has undergone a revolution due to this unique platform. A single touch gives you a world of features and functionality which fulfill multiple requirements.

Interviews are the gateway to your dream job. Cracking it is not a piece of cake and many fail in their attempts to secure a particular position. Rejected candidates carry their interview experiences with them. Such experiences are very important to the reputation of the company in the long run.

When you think of social media, you think either of your own profile or the brand you’re promoting to. Anyone would hardly associate it as a mode of sales. After all you cannot sale something through some tweets, right? Oops! You’re extremely wrong.

Your app is defined in 255 characters. Yes, this is the number of characters visible to your audience. The character set is known as the ‘above fold’ and is the text which appears naturally without making the audiences delve any deeper. The text should be very exciting and make the readers proceed further. There lies the skill of the technical writer.

Deadlines are a highly dreaded word in our professional world. Since we depend on clients for our revenue, it is very important to deliver their work timely. You would say ‘What about quality’? Yes! Quality is the second most important parameter in client project delivery. Without quality, what is the use of meeting those deadlines? Quality and quantity delivered timely creates a successful business cycle.

What you have taught from digital market five years back is pretty much outdated now. Online trends move fast- what’s up before must fall down some day. When you’re in this mix you can’t move on the same path for always. You need to change you direction, adopt new technologies to live to tell the tale.

We come across numerous updates across the internet on various tech related subjects. Since Google and Social Commerce are our main areas of concern, we should always have the latest updates on the same. Take Google for example. If you are not aware of the copyright issues on website; then please go through Pirate #2.0 on Google. You would get a clear idea on what Google intends to do. Here is a brief description of the different updates on platforms like Instagram, Google, Uber, twitter, facebook.

Digital marketing has made a significant penetration across different industry verticals in the last three years. Surprisingly, it has become a household concept which was very unlikely a few years back. Small, medium and large scale businesses have identified it as a very powerful advertising tool. Conventional advertising always had disadvantages which were mainly associated with its limited reach and audience. Online marketing on the other hand has a huge advantage in terms of its massive reach across a global audience. Today, most of the Fortune 500 companies have partnered with digital marketing giants to launch powerful promotional campaigns for their business.